Turn your next promotion into a game people actually want to play.
PromoPlays helps brands, agencies and corporates launch mobile-first mini-games, playable ads, quizzes and reward campaigns that capture attention, collect first-party data and drive measurable action.
01
Brief
02
Play
03
Measure
Built for
Retail
FMCG
Tourism
Malls
Events
Agencies
Finance
Telcos
The campaign problem
Most campaigns ask for attention before earning it.
Static adverts, forms and landing pages often feel passive. PromoPlays helps brands create an interactive reason for customers to stop, play, participate and respond.
Low attention
Customers scroll past static content quickly.
Weak participation
Promotions feel passive instead of interactive.
Poor data capture
Forms are shown before users are engaged.
Hard to measure
Impressions rarely show real intent or action.
The PromoPlays approach
Engage first. Capture intent second. Drive action next.
Engage First
Invite customers into a fast, mobile-first branded experience. First
Capture Intent
Collect leads, opt-ins or data after the user is actively engaged.
Drive Action
Connect the outcome to vouchers, store visits, enquiries or loyalty.
Playable campaign formats for brands and agencies.
Launch your campaign as a link, QR code, landing page, website embed or paid-media destination.
Playable Ads
Mobile-first game experiences for social, display and landing page funnels.
Branded Mini-Games
Custom HTML5 game concepts built around your product, brand or campaign.
Spin, Scratch & Win
Instant reward mechanics for vouchers, competitions, loyalty and lead generation.
Quizzes & Trivia
Education, awareness, tourism and product discovery experiences with scoring or rewards.
QR Campaign Games
Offline-to-online activations for malls, events, packaging and retail spaces.
For Agencies
Playable ad and mini-game production support for agencies serving corporate clients.
Campaign concepts you can pitch, launch and measure.
We help teams build the business of their dreams
Bubble Shooter
Sky Hop
Burger Stacker
Spin & Win
Built for campaigns where participation matters.
Retail & FMCG
Product launches, prize promotions, voucher campaigns and in-store QR activations.
Tourism & Travel
Destination quizzes, airport games, itinerary challenges and loyalty engagement.
Events & Malls
Foot-traffic activations, leaderboards, QR challenges and instant reward games.
Finance & Telco
Education games, awareness campaigns, acquisition funnels and reward-led promotions.
HR & Training
Cyber awareness, safety campaigns, onboarding and gamified internal learning.
Agencies
White-label playable campaigns for pitches, retainers and client activations.
Measurement
Measurable engagement, not just impressions.
Track plays, completions, leads, claims, clicks and the next actions that matter to your campaign.
Plays
Track how many people enter the experience.
Completions
Measure how many users finish the game or challenge.
Leads
Capture first-party data and campaign opt-ins.
Claims
Measure voucher, coupon or prize mechanic uptake.
Clicks
Track next actions such as website or WhatsApp clicks.
Conversions
Connect interactions to sales, bookings or sign-ups.
From campaign idea to playable launch asset.
01
Campaign brief
02
Concept & design
03
Build & integrate
04
Test & launch
05
Measure & refine
Ready to make your next promotion playable?
Choose one campaign idea and we’ll help shape the game mechanic, user journey, reward flow and launch plan.